Think Estimating

Branding

2022

Brand identity, Print, Digital

Think Estimating helps commercial builders across Australia price their work. The brief was simple — a clean, grounded brand identity that holds up across print and screen — so that is what we made.

Think Estimating provides construction estimating for commercial builders across Australia. The brief was refreshingly direct: a clean, credible identity that works as hard in a PDF as it does on screen.

Approach

We kept it sharp and uncomplicated — a clear wordmark, sober typography and a practical system designed to hold up across print and digital applications. Nothing decorative, everything considered.

Outcome

The identity gives Think Estimating a grounded, professional presence that matches the precision of the service itself.

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